NET-A-PORTER
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WHITE MAGIC
Working in collaboration with Temperley London and Net-a-Porter we created a first of a kind fashion film, 'White Magic' set in the fantastical world of Temperley London showcasing a new technology which allows shoppers to click on models, adding their outfit to a cart which appears at the end of the film.
The film received global press coverage as one of the first global 'shop-able' videos as well as a 37% sell through, roughly double the average for a similar promotion.